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[Q=jamesc371] 75% ~ 80% of the money you pay at the Resort goes to marketing.[/Q] ======================================= More accurately, at least according to professed industry experts (among whom I do not in any way claim to number myself), the allocated percentage breakdown from a developer sales is roughly as follows: 25 to 35% = Actual Construction 50% Sales & Marketing Costs 15 to 25% = Profit (fluctuates by construction cost) No way can / does 75-80% ever go to marketing. If that was true, construction and profit together would be only 20%, which is essentially impossible, financially.