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Original Message:

Re: What keeps you from using Redweek Exchange? (by Robert N.):

Frankly, the exchange program is stumbling along on life support. The rentals seem to be doing well (at least given the current economy). If you really wanted to boost the exchange program, you should raise the rental fee, and take that increased revenue and bait some of the "provisionals" to convert. Take the hottest provisionals (based upon notification signups), and make them an offer they can't refuse. Make "exchanging" easier than "renting". Convert their leg-work, to your leg-work.